Online video site Vimeo is aggressively recruiting some of YouTube’s talent.
The company has just signed a deal with Maker Studios, one of the biggest multichannel networks on YouTube, to bring some Maker videos to Vimeo first for an exclusive timed window. While most content on YouTube is free, the videos created through the Vimeo deal will be part of Vimeo on Demand, the site’s online store where it sells films and episodic content.
Financial terms of the deal weren’t disclosed.
Vimeo has long billed itself as a premium alternative to YouTube that caters to filmmakers. The site doesn’t show pre-roll ads, instead encouraging creators to charge viewers for their content in order to make money. Vimeo takes a 10% cut of video sales, a smaller portion than the 45% of ad revenue YouTube typically takes for videos hosted on its site.
Maker Studios, which was purchased by Disney for…
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